Shamballa Brings New-School Jewels to EPT Champs

Posted by on Thursday, May 12, 2011 · Leave a Comment  

Founder and chief designer Mads Kornerup started Shamballa in the early 90s in New York and has since adorned some of the biggest names in sports and entertainment, including Jay-Z and Michael Jordan. Now Kornerup has designed a bracelet that will be awarded to EPT main event winners. “The concept for our bracelets came about when Jay-Z came into the shop in New York after September 11, in 2001, and wanted something that no one else had,” Kornerup told PokerListings.com at the EPT Grand Final in Madrid. “Everyone else was going to Jacob the Jeweler and just getting over-sized bling.

Originally posted here:
Shamballa Brings New-School Jewels to EPT Champs

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